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Tuesday, January 31, 2012

ShowMeTrend Links Twitter Tags To Web News

The messaging platform Twitter can be used for trending purposes. The more users talk tweet about a certain topic, the more popular it has to be. While it is not possible to say that with absolute certainty, as other factors like automation play a role as well, it can often act as an indicator. Twitter displays the top ten trending topics for a single country, with options to change the country to another one on the page.

While it is possible to read the messages on Twitter about a trending topic, it is not guaranteed that you will see any links in the messages that you are reading.

That’s where the web service ShowMeTrend comes into play. The service links the top 10 Twitter trends of a particular day to Google News articles about that particular topic.

twitter trends

The trending topics get updated regularly, and it appears as if the links from Google News are pulled more or less whenever they appear there. All news articles are linking directly to the site they have been published on. It is furthermore possible to open Google News’ listing of all related news, or to go back and forward one news entry on the ShowMeTrend website.

Selections can be made at the top to switch from the day’s worldwide trends to country specific and date/time specific trends. About ten countries can be selected, from Germany and the United States to the Netherlands, UK or Brazil. The service’s back catalog of Twitter trends begins in October 2011, which is an indicator that it is a relatively new service. Users can not only select the date but also the time of a day to get a listing of trending topics.

One of the issues that the developers need to fix is the lack of links for some topics. Some trends show a white listing and not a single news item. One of the options here would be to either improve the search algorithm or to use additional news sources besides Google News.

ShowMeTrend is an interesting service for researchers, marketing agencies and individual users. Have you tried the service? If so, what is your take on it?



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